Digital Advertising in Hayward Wisconsin
Let's wrap our head around Digital Advertising.
Digital Advertising is using the most popular platforms, and purchasing spots on those platforms. The platforms can include:
Those are just some of the most popular platforms where our customers are spending most of their time. These are great opportunities to get in front of those potential buyers, share your message, and generate a new customer. However, it isn't always that simple.
Where Can I Run Digital Ads?
There are four basic areas you can run digital advertising:
Digital Advertising Benefits
Digital Advertising is a great strategy to supercharge your marketing efforts. Digital Advertising is a great way to increase the volume of website traffic, foot traffic into your store front, drive more phone calls, more booked appointments, or more reservations booked. The effectiveness of your results will come down to how you set up your ads, the targeting, the keywords, and the audience you intend to show the advertisements. While you can expect to pay $1,000 - $10,000 per month to generate the desired results, it is a great way to get quick results.
Be Aware. Digital Advertising is both costly, and short-term. Your results won't last, they won't sustain, and they will fizzle out. It is recommended to have a mechanism to collect customer information so you can continue to market to them through free mediums, versus continually running ads to them in their news feed on social media, or their google search results, or in their YouTube programming. It is also recommended to tell your story, share your features, advantages and benefits with your digital advertising to ensure that your clicks, calls, and customers are at ease with their buying decision.
If you wish to run Digital Advertising to support your Local Marketing efforts, we are trained by Google, and Meta (Facebook) to run ads on their platform, which is where most of the results are produced with Digital Advertising Services.
Let Us Help You Tell Your Story!
If you're finding yourself wondering, how the heck am I supposed to do all of this? Don't worry about that, we include this in our monthly Local Marketing Service.