Website Design in Hayward Wisconsin
Website Design is a pretty straight forward service that most businesses and entrepreneurs understand. This is the act of designing a website for your business that tells the story about your features, advantages, and benefits while selling the primary reasons of doing business with you.
Most businesses include an ABOUT page, a SERVICES page, maybe a page for REVIEWS, then a page for CONTACT US. These are pretty standard pages for any website that operates a business in a service area, or through a physical location.
What is Growth-Driven Design?
Traditional website design is broken. While it has a great initial feeling to it, the ongoing sustainable and lasting effects are stalled, as soon as the site is published. The headaches, challenges, unreliable and inconsistent results we experience during a website redesign are the product of an outdated and broken playbook.
Growth-Driven Design is a smarter approach to web design that eliminates all of the headaches and drives optimal results using data.
The Growth-Driven Design methodology is used some of the largest brands in the world. From software companies, to cell phone companies, right down to your local businesses that are growing at exponential rates. The idea behind growth-driven design is right in the name - the goal is growth. Growth comes from interactivity on the website, and using the website as a tool for your business.
Growth-Driven Design Methodology:
T-Mobile Uses Growth-Driven Design
Let's use the example that we all know; T-Mobile. T-Mobile is a cellular phone service provider that operates nationwide. If you go to their website, you'll see the bottom of the website, it has a wide variety of tools for you to click on. You can shop by phone brand, you can shop by device, you can download consumer guides to use devices, compare phone models, review guides to help you make a decision on the phone or device you with to purchase, apps and tools to connect devices, phones, plans, pricing, how to switch, benefits of doing business with T-Mobile, how to create an account and manage your service with their portal, a section on corporate responsibility, and a section on careers.
While, we're not all on the same level of T-Mobile, T-Mobile has also invested in a website that utilizing the Growth-Driven Design methodology.
Your business can implement the same methodology to help solve problems, answer questions or address concerns. This activity is tracked through data collection tools like Google Analytics, Google Search Console, and our very own data tracking tools implemented into your website design.
The FAQ On Steroids
Every website should have a Frequently Asked Questions section, but the Growth-Driven Design takes this a step further by creating content, images, and videos to help solve problems, answer questions or address concerns. The ultimate goal is to help the prospective buyer come to the final decision on their own using the content on your website.
How Do You Measure Growth?
There are a couple of ways we measure the growth of your website.
Your website is a tool to help your business grow, and we help you create a website with the Growth-Driven Design methodology. Let us help you grow your business, today!
If you're finding yourself wondering, how the heck am I supposed to do all of this? Dont' worry about that, we include this in our monthly Local Marketing Service.