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Easy Entrepreneurial Evolution

The Easy Entrepreneurial Evolution

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According to Wikipedia, Entrepreneurship is the activity of creating an entity for purposes of extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values than simply economic ones.  Entrepreneurs and small businesses provide a host of advantages to the community in which they reside, these advantages are as follows:
  1. Job Creation:  Small businesses are the largest employers in the United States accounting for 88% of the jobs created in the country. Small businesses in this instance is less than 20 employees.  
  2. Money Stays In Community:  On average, $0.53 of every dollar stays within the community wyen you buy from a locally owned and operated business.  Conversely, just $0.14 of every dollar stays within the community when you buy from a big-box chain store.  
  3. Keep Taxes Close to Home:  Taxes stay closer to home with local sales tax, small business taxes, self-employent taxes, etc. 
  4. Build Community Identity:  A lot of these local shops and small businesses become pillars of teh community.  The coffee shop, the toy story, they provide the first jobs for a lot of the youth in the community, they donate to great causes, and are a true reflection of the community as a whole. 
  5. Community Involvement:  Entrepreneurs provide sponsorships, job training opportunities, they also tend to sponsor, hold or organize local events.  The goal is to provide value to the community, not extract money from the community like a big box retailer.  
  6. Diversify Local Economy:  Entrepreneurs and small business tend to greatly diversify the local marketplace.  Think of a small tourist town's main street, there are extremely diverse businesses, shops, etc.  They all provide something unique, local, hand-made, hand-crafted or display a representation of #BUYLOCAL.  
  7. Environmentally Concious:  Being environmentally conscious means being mindful about the effect of our actions on the environment as well as minimizing their negative impact, and small businesses tend to take up the space that exists with locally sourced goods and services vs trucking in, shipping in via rail, etc, goods and services that are made from foreign manufacturers. 

5 Steps to the Entrepreneurial Evolution

First off we want to find out why you want to be an entrepreneur.  The question becomes, "Why do you want to be an entrepreneur?" The answer should be rooted in passion and purpose, not necessarily dollar amounts, accolades, degrees or awards - but what the path of entrepreneurship can create for you.  Let's take a dive into the 5 steps to embarking on a successful entrepreneurial evolution.

1.  Success Factors

Your success to-date which may include degrees, achievements, employee of the month, or comparable awards mean very little to your entrepreneurship journey.  Now is the time to be humble.  Now is the time to be the janitor, office manager, accountant, sales and marketing executive, as well as the customer service representative. 
  • Be a student once again, become a student of your craft and learn all of the wonderful intricacies of business ownership.  
  • Build a system that you can follow and provide you with fail-safe options should something not go your way.  Following a system is a great way to create efficiency and start creating predictable outcomes, as well as forecast any landmines that may arise.  
  • Use the tools that are available in the marketplace to help you grow your business.  There are various tools to help you grow your business, they may include software, CRM, database, marketing automations, etc to help you streamline your growth

2.  Structure 

In entrepreneurship, structure can be both a blessing and curse.  Structure may mean utilizing the kitchen table as your work space, transitioning a bedroom to the office, or sitting on the couch and doing your work.  This provides you ultimate freedom, but also provides you an ultimate pathway to lounge, do laundry, wash the dishes or just say screw it and take a nap.  Let's review a couple of pointers to help you dive into a successful entrepreneurial evolution. 
  • Always start part-time.  Part time allows you to have a safety net while you're growing and developing your business.  The first goal could be to bringin an extra $500 per month.  Did you know, 57% of Americans could not cover a $500 surprise expense if it arrived today, so a lot of the first goals in entrepreneurship include earning that first $500 of either monthly recurring or $500 of consistent monthly revenue.  
  • Enlist the family.  Enlisting the family is all about support of your dreams, ambitions, passion and purpose.  They'll be your anchor for when you want to quit, or when you don't have the muster to go another week of prospecting, selling or just putting up with the lulls of business ownership. 
  • Create a 90-Day Plan.  30 day plans are good, 60 day plans are great, but 90 day plans are idea to help you create an actionable plan to track, measure and tweak as you progress. 

3.  Staying Committed

Staying committed can sometimes make or break your entrepreneurial journey.  As Malcolm Glkadwell will elude to in his book The Tipping Points, any and all of our actions have a tipping pointer before results rear their head.  However, the the work that is required is sometimes more than initially expected.  The tipping point, when present, can be very frutiful, and it isn't always something you can predict, expect or calculate.  Here are a couple of pointers to staying committed.
  • Give it at least 1-year.  Give yourself at least one year of massive action to see what pops, and where your tipping point may show itself. 
  • Commit to developing yourself.  Commit to developing yourself first.  Your first week as an entrepreneur, you're 

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Superior Marketing
10767 Nyman Ave
Hayward Wisconsin 54843

Phone: (715) 638-0481
www.HaywardMarketing.us
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​Superior Marketing
  |  10767 Nyman Ave, Hayward Wisconsin 54843  |  (715) 638-0481  |  Site powered by Superior Marketing
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